Ep 25: The Ins and Outs of Author Branding

Special Guest Elza Kinde and PFW authors Kyle Robert Shultz and Hannah Heath discuss everything there is to say about author branding: What it is, why it's important, and how to do it well.

Elza Kinde is a graphic designer, MG writer, word nerd, and all around awesome person. Be sure to check out her website (ElzaKinde.com) and merch shops (bumblebess.com)!

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Highlights: 
News: 
Elza Kinde is releasing new items on her merch shop soon! Keep an eye out, because they're gonna be awesome:
The Geppetto Codex, book 5 in Kyle Robert Shultz’s Beaumont and Beasley series, released on January 17th:
Kyle Robert Shultz launched a web comic called Chironicles and it is hilarious:
The Roanoke prequel short story is now available on J.E. Purrazzi’s Discord channel:

Book club: 
– Elza Kinde is reading The Best At It by Maulik Pancholy and The Magic Misfits by Neil Patrick Harris
— Hannah Heath is reading Chilling Effect by Valerie Valdes and Dear Author by Laura A. Grace.

Next month’s podcast will be on lessons learned from Disney movies with special E.B. Dawson, Beth Wangler, and Hannah Heath. Stay tuned!

Like these indie authors and want to connect online? Say hello to us on twitter ( and Facebook (

And check out their twitter accounts and personal websites:

Elza Kinde: Folloewr her on Twitter & Instagram @ElzaKinde, visit her website here: ElzaKinde.com, and check out her literary-themed merch at BumbleBess.com
Kyle Robert Shultz: @kylerbrtshultz and www.kylerobertshultz.com
Hannah Heath: @_HannahHeath and
 
Have questions, comments, or suggestions for our next podcast? Please leave a comment below!

Branding